Brenda Surra

Digital transformation requires companies not only to adopt technology but to do so strategically. Process optimization and automation with AI and RPA enables greater efficiency, cost reduction, and improved customer and employee experiences. However, implementing these solutions in isolation or without a deep analysis can result in inefficient investments, redundant processes, or operational risks. Therefore, […]

Artificial intelligence has become a strategic tool for companies and technology consultancies. From process automation to advanced analytics, AI enables organizations to optimize decision-making, reduce costs, and improve the experience of both customers and employees. However, adopting AI without clear criteria can lead to legal, ethical, and reputational risks. That’s why accountability and transparency in

In the B2B world, speed and efficiency in lead management are key to turning opportunities into sales. However, many companies still face bottlenecks: leads come in through web forms, LinkedIn Ads campaigns, or internal referrals, and the sales team must manually filter, qualify, and assign them. This approach not only delays attention to valuable contacts

In today’s landscape, where artificial intelligence is becoming a strategic business asset, a key challenge emerges: how to make AI models connect smoothly, securely, and efficiently with a company’s data, systems, and processes. This is where the standard known as MCP (Model Context Protocol) comes into play. In this article, we explore what it is,

Exporting products to other countries can open up huge growth opportunities. However, it also exposes companies to a regulatory complexity that is difficult to manage. Each destination has its own legal, health, and customs requirements that frequently change, and noncompliance can lead to serious consequences: from fines to the immobilization of goods or even the

Modern industry is undergoing an unprecedented digital transformation. The convergence between Operational Technology (OT) and Information Technology (IT) has placed at the center the need for more agile, standardized, and secure communications between machines, systems, and platforms. In this context, an innovation emerges that promises to redefine how industrial machines communicate: the MCP (Machine Communication

In the world of software development, where projects evolve quickly and staff turnover is increasingly common, knowledge transfer in development teams becomes a crucial factor in ensuring continuity, quality, and efficiency. A poor transfer process can cost weeks of delays, repeated mistakes, and a significant drop in productivity. In this article, we explain what knowledge

From process automation to content generation, the impact of AI is undeniable. But the most disruptive changes are yet to come: the way AI will redefine the future of work, affecting not only operational tasks, but also business models, organizational structures, and the skills companies will demand. In this article, we’ll explore how AI in

In recent years, artificial intelligence has gone from being a futuristic concept to becoming a concrete and powerful tool within the healthcare sector. More and more clinics, hospitals, laboratories, and startups are integrating AI into their processes, from patient care to clinical decision-making. One of the areas where its impact is most evident is in

In recent months, AI-powered assistants have taken center stage in many companies. From replying to emails to generating reports or helping with technical support, they are starting to become part of daily operations. But if you’ve ever tried one of these assistants and found it less useful than expected, it was probably because it wasn’t