IT Consulting

In the early stages of a startup, the team does everything: marketing, sales, customer service, operations, billing. But as the business grows, maintaining this pace without increasing the team becomes unsustainable. However, hiring more people isn’t always the only solution. This is when automation becomes your best ally. Implementing critical automations to scale your startup […]

Artificial intelligence (AI) is increasingly present in our lives: from product recommendations to hiring decisions or credit approvals. However, a growing concern is algorithmic bias in AI, a phenomenon that can lead to unfair, discriminatory, or erroneous outcomes. In this article, we explain in depth what it is, how it occurs, real examples, and key

When starting the development of a web application, one of the most important technical decisions is choosing the right back-end framework. This choice can impact development speed, performance, code maintainability, and long-term scalability. Among the most widely used frameworks by developers and companies are Laravel and Express.js. Both are powerful and mature, but they differ

In software development teams, one of the most common (and dangerous) challenges is analysis paralysis: that moment when fear of making the wrong choice, too many variables, and pressure to get it right prevent any real progress. This situation is especially critical when it comes to making technical decisions, as many of them have long-term

That’s why implementing testing strategies in distributed architectures is no longer optional—it’s essential. It’s not just about validating isolated functions, but also testing component interactions, managing latency, tolerating failures, and verifying the integrity of the entire system. In this article, we’ll explore key strategies for testing distributed architectures, along with their benefits, limitations, and practical

One of the fields where AI is having the greatest impact is marketing—specifically in market segmentation and campaign personalization. This technology has revolutionized how brands understand, identify, and communicate with their audiences, taking marketing strategy to an unprecedented level. Below, we’ll explore what it means to apply AI to market segmentation, its benefits, challenges, concrete

While JavaScript remains the most popular programming language for web applications, TypeScript has rapidly gained ground—especially among large development teams and complex projects. But which of these two languages should you choose for your next project? In this article, we’ll walk you through the key differences between TypeScript and JavaScript, their pros and cons, and

Having the right programming tools is no longer just an advantage—it’s a strategic necessity. These tools optimize every stage of the software development lifecycle, from writing code to deploying and maintaining it in complex environments. In this article, we present a strategic and technical selection of the 7 most useful programming tools in professional software

Choosing between event sourcing and state sourcing is not just a technical decision—it’s also a strategic one. In this article, we explain what each pattern means, their advantages and limitations, and in which scenarios each is most appropriate. What is event sourcing? Event sourcing is an architectural pattern based on storing every change in the

Companies that manage to strategically integrate AI will be able to automate repetitive tasks, anticipate customer needs, optimize operations, and make data-driven decisions instead of relying on intuition. But achieving this is no small feat. It requires comprehensive preparation that includes strategy, technology, organizational culture, talent, and ethics. In this article, we’ll explain how to